Buying a used car is universally viewed as sketchy, so making that process online adds an extra layer of mistrust and uncertainty. Carvana, the first online used car company can strive to have a customer experience that rises above the games and doesn’t leave customers feeling like they are taking a gamble.

Rather than a smooth-talking car salesman the language throughout the Carvana car buying process will be clear and easy to understand. Speaking to customers on their level allows them to be in control of what they are buying.

Carvana is for people who do everything on the internet, from buying their groceries to finding a date. They are always on the hunt for new innovations that can improve their life. A previous used car owner or first time buyer who does not want to be influenced or hassled by an in person salesman.